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Grabb-It®
Description
Grabb-It® introduces an innovative advance in the merchandise bagging process that is universally loved by shoppers. Grabb-It® and Altivity have partnered to introduce an easy-to-use paperboard device that locks the grips of a plastic bag together in a convenient and comfortable handle. This unique and patented product also offers a significant opportunity for advertisers to deliver high impact brand recognition and product messaging as well as coupons and promotions direct to consumers. Practical and effective, the Grabb-It® puts your brand directly into the shopper’s hand!
| Features / Benefits: |
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Free comfort grip for heavy plastic bags |
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Keeps items from falling out of bags |
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Reduces hand and back pain / stress |
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Delivers high-impact brand messaging and coupons directly to consumers in a practical and cost effective format |
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Impactful means to drive repeat traffic |
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Improves plastic bag performance versus more expensive paper bags |
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Brand opportunity to partner with vendors |
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Retailer participation ensures distribution |
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100% recyclable paperboard |
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Recommended by medical professionals |
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Puts your brand in the shopper’s hand |
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| Markets / Products: |
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Cereal / Cookies / Crackers |
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Snacks / Candy / Beverage |
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Personal Care / Health & Beauty Aids |
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Electronics / Cameras / Film / Batteries |
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| Innovation Type: |
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Form & Function Innovation |
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