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EASY-SERVE MICROWAVABLE SNACK PACKAGING
Description
Altivity Packaging, working in partnership with Commercial Packaging and Family Time Snacks, has developed a new and innovative structural design for microwave popcorn packaging, which offers consumers more convenience and improved functionality. The award winning Perfect Popper is easy to use, less messy than traditional microwave popcorn bags, and also functions as a serving container, eliminating the need to pour the popped product into another container.
| Features / Benefits: |
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Addresses poor functionality of current microwave popcorn bags |
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Functions as both cooking container and serving bowl. No dirty dishes necessary |
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Less messy than traditional popcorn bags |
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Paperboard carton with microwave popcorn pouch glued inside |
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Easy for consumers to “pop-up” the carton for convenient microwave cooking |
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Paperboard structure offers improved graphics capability for better product communication and brand image |
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Designed to run efficiently on packaging lines |
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Printed outer carton blank is shipped to customer plant, popcorn pouch is inserted and carton is folded/glued/over wrapped |
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Innovative package can be easily adapted to other fresh popped/puffed snack foods |
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Winner of prestigious 2003 President’s Award (best overall package) and Innovation Award from Paperboard Packaging Council |
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| Markets / Products: |
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Microwave Popcorn |
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Other Fresh Popped / Puffed Snacks |
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| Innovation Type: |
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Aesthetic Innovation |
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Form & Function Innovation |
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Materials Innovation |
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